UX, AI & Product Consulting

My Philosophy

My definition of UX is straightforward: User Experience involves identifying human needs in a given product space, followed by professional processes to address those needs with functional and aesthetically pleasing solutions.

To achieve this, a qualified UX team should research, propose, and test several ideas before building any solutions. No significant development effort should take place until it is proven that current processes (not just design) can be greatly improved.

I can help guide your organization in executing this approach using best-practice methodologies that produce optimal user experiences for your most important audiences. Please contact me for a password to see work samples in these areas of specialization where I can help your organization (→):

UX Research

In-depth studies to understand user needs and behaviors.

Prototyping

Creating interactive models to visualize user interactions effectively.

Usability Testing

Evaluating designs through user feedback and performance metrics.

Information Architecture

Structuring user flows and content for intuitive navigation and accessibility.

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What about Artificial Intelligence?

In 2025, it's impossible to plan forward-thinking user experiences without considering the impact of Artificial Intelligence, or "AI" ...

I have recently learned to create and train AI chat agents to interact with humans and address their questions in my client's products and web sites. The chat on the bottom right of this very website is just one example. Like most of us I'm learning more about AI capabilities and practical uses every day!

"John helped us build a chat bot that can answer most online questions from new customer leads."

-David G

My AI experiences include but are not limited to:

• IBM WatsonX Assistant (AI chat agent)

• Intercom Suite (help stack / AI chat bot solution)

• Improving AI Agent answers with content/knowledge base management

• Workflow routing (e.g. to articles vs live human help)